Building a search engine friendly website or webpage is not rocket science. Here are our top tips to help maximise your chances of getting your website listed higher in search engine results.
- Make quality content a priority.
- Structure content using h1, h2, h3,<strong>, <p> tags.
- Title, keywords, descriptions relevant to each page.
- Use and link keywords and phrases within page content.
- Keep away from highly competitive keywords and phrases.
- Put content, structure and usability over design.
- Site coding - build for both humans and machines.
- Exchange links or content with complimentary websites.
- Keep your website content regularly updated.
- Search engines can also read PDFs, PPT, Doc, Excel etc.
- Use Flash wisely - don’t build your website entirely with Flash.
- Understand and respond to visitors needs - view visitors log.
- Don’t spam the search engines.
There is a wealth of information on the web dedicated to search engine optimisation and how you can do it. Below is a small selection of the ones we found most helpful
Visit these websites to find out more about search engines:
- DMOZ Search List
- Wikipedia: Search Engine
- Evolution of Web Searching
- Google-Friends
- Yahoo! Search Blog
- Website content analyser
- History of Search Engines
- How internet search engines work
- Search engine optimisation
Distributed by Michael G @ http://www.creotec.com
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